Cross Media Communications

crossmedia sample

XMPie offers powerful cross-media marketing solutions spanning print, Web, e-mail and mobile communications, Web-to-print software for e-commerce-enabled storefronts and marketing analytics for the tracking, analysis and refinement of live campaigns.

 
Today’s preferred channels for communication have created new consumer behaviors. Effective marketers are using print and new media to effectively reach their customers with targeted, one-to-one communications. Offering cross media communications allows you to expand your business and capitalize on this growing market. 
 
Multiple Channels

Implementing cross-media campaigns allows you to reach consumers across print and digital media channels with consistent messages that are most relevant to each individual recipient -- in content, presentation, timeliness and channel.  XMPie allows you to create campaigns that are state-of-the-art for each media channel – in design, content, interactivity and data-integrity – guaranteeing highly-consistent messaging and branding across all channels in the media mix.

 
 

cross media flow

Example of a cross-media campaign flow