Docustore Creates a Uniquely Memorable Brand Experience for their Young ConsumersRESOURCES

Docustore Creates a Uniquely Memorable Brand Experience for their Young Consumers

Spanish communications provider, Docustore, helps Imaginarium loyalty members celebrate their birthdays in style.

CASE STUDY

kids painting rainbow

Imaginarium approached Docustore to design and produce a personalised multichannel birthday marketing campaign for its Imaginarium Club loyalty card customers across all its markets.

Docustore used XMPie PersonalEffect TransMedia and uDirect Video to produce the personalised multichannel campaign across print, web and video targeting over 360,000 loyalty card members per year.

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