The Canadian Automobile Association was seeking a direct mail campaign with the objective to create, promote and sustain brand awareness among new members. The AIIM Group, using XMPie PersonalEffect software, created a highly personalized cross media campaign. The result was an intelligent and highly customized rewards program that reinforced brand awareness and increased new memberships.
Real Talk With The AIIM Group Inc.
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XMPie to Showcase Campaigns-On-Demand at AlphaGraphics 2017 Annual Conference
XMPie, a Xerox Company, today announced it will be showcasing its award-winning Campaigns-on-Demand feature at the coming AlphaGraphics 2017 Annual Conference in Orlando, Florida. Campaigns-on-Demand (“CoD”), winner of a 2016 Graph Expo MUST...
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