{"id":11549,"date":"2013-01-01T13:23:34","date_gmt":"2013-01-01T13:23:34","guid":{"rendered":"https:\/\/www.xmpie.com\/ad-agency-boosts-luxury-hotels-marketing-roi-to-700-with-xmpie-enabled-relationship-marketing-campaign\/?lang=de"},"modified":"2016-06-20T09:09:35","modified_gmt":"2016-06-20T09:09:35","slug":"ad-agency-boosts-luxury-hotels-marketing-roi-to-700-with-xmpie-enabled-relationship-marketing-campaign","status":"publish","type":"post","link":"https:\/\/www.xmpie.com\/de\/ad-agency-boosts-luxury-hotels-marketing-roi-to-700-with-xmpie-enabled-relationship-marketing-campaign\/","title":{"rendered":"Ad Agency Boosts Luxury Hotel\u2019s Marketing ROI to 700% With XMPie-Enabled Relationship Marketing Campaign"},"content":{"rendered":"<p><img decoding=\"async\" class=\"size-full wp-image-2520 alignright\" style=\"margin-left: 10px; margin-right: 10px;\" title=\"hotel\" src=\"https:\/\/www.xmpie.com\/wp-content\/uploads\/2013\/12\/hotel.jpg\" alt=\"\" width=\"180\" height=\"233\" \/><\/p>\n<p>Learn how to conduct a successful cross-media marketing campaign with XMPie solutions. After experiencing a dramatic drop in group and meetings bookings, a U.S. luxury resort hotel sought to boost occupancy with a new campaign using XMPie\u2019s personalized email ServiceTM .\u00a0After an initial reach out to prospects, each potential client received a series of personalized email responses triggered by clicks on special offers, bookings, cancellations and other actions. The software\u2019s ability to leverage business rules to change images or messages, paired with the ease of use of the Adobe InDesign-driven workflow, provided the key to this incredibly successful personalization campaign.<\/p>\n<div class='w3eden'><!-- WPDM Link Template: Default Template -->\n\n<div class=\"link-template-default card mb-2\">\n    <div class=\"card-body\">\n        <div class=\"media\">\n            <div class=\"mr-3 img-48\"><img decoding=\"async\" class=\"wpdm_icon\" alt=\"Icon\" src=\"https:\/\/www.xmpie.com\/wp-content\/plugins\/download-manager\/assets\/file-type-icons\/pdf.svg\" \/><\/div>\n            <div class=\"media-body\">\n                <h3 class=\"package-title\"><a href='https:\/\/www.xmpie.com\/de\/download\/ad-agency-boosts-luxury-hotels-marketing-roi-to-700-with-xmpie-enabled-relationship-marketing-campaign\/'>Ad Agency Boosts Luxury Hotel\u2019s Marketing ROI to 700% With XMPie-Enabled Relationship Marketing Campaign<\/a><\/h3>\n                <div class=\"text-muted text-small\"><i class=\"fas fa-copy\"><\/i> 1 Datei(en) <i class=\"fas fa-hdd ml-3\"><\/i> 1.45 MB<\/div>\n            <\/div>\n            <div class=\"ml-3\">\n                <a class='wpdm-download-link download-on-click btn btn-primary ' rel='nofollow' href='#' data-downloadurl=\"https:\/\/www.xmpie.com\/de\/download\/ad-agency-boosts-luxury-hotels-marketing-roi-to-700-with-xmpie-enabled-relationship-marketing-campaign\/?wpdmdl=4830&refresh=69fb7781244e51778087809\">Download<\/a>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Learn how to conduct a successful cross-media marketing campaign with XMPie solutions. After experiencing a dramatic drop in group and meetings bookings, a U.S. luxury resort hotel sought to boost occupancy with a&#8230;<\/p>\n","protected":false},"author":12,"featured_media":12542,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[390],"tags":[],"class_list":["post-11549","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies-de","industry-travel-de","line-cross-media-de","language-english-de","profile-agency-de","profile-print-provider-de"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.5 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Ad Agency Boosts Luxury Hotel\u2019s Marketing ROI to 700% With XMPie-Enabled Relationship Marketing Campaign - XMPie<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.xmpie.com\/de\/ad-agency-boosts-luxury-hotels-marketing-roi-to-700-with-xmpie-enabled-relationship-marketing-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ad Agency Boosts Luxury Hotel\u2019s Marketing ROI to 700% With XMPie-Enabled Relationship Marketing Campaign\" \/>\n<meta property=\"og:description\" content=\"Learn how to conduct a successful cross-media marketing campaign with XMPie solutions. After experiencing a dramatic drop in group and meetings bookings, a U.S. luxury resort hotel sought to boost occupancy with a...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.xmpie.com\/de\/ad-agency-boosts-luxury-hotels-marketing-roi-to-700-with-xmpie-enabled-relationship-marketing-campaign\/\" \/>\n<meta property=\"og:site_name\" content=\"XMPie\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/xmpie\" \/>\n<meta property=\"article:published_time\" content=\"2013-01-01T13:23:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-06-20T09:09:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.xmpie.com\/wp-content\/uploads\/2013\/12\/Image17_Travel-e1445173641404.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"849\" \/>\n\t<meta property=\"og:image:height\" content=\"401\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Josie Stein\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@XMPie\" \/>\n<meta name=\"twitter:site\" content=\"@XMPie\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Josie Stein\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.xmpie.com\\\/de\\\/ad-agency-boosts-luxury-hotels-marketing-roi-to-700-with-xmpie-enabled-relationship-marketing-campaign\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.xmpie.com\\\/de\\\/ad-agency-boosts-luxury-hotels-marketing-roi-to-700-with-xmpie-enabled-relationship-marketing-campaign\\\/\"},\"author\":{\"name\":\"Josie Stein\",\"@id\":\"https:\\\/\\\/www.xmpie.com\\\/de\\\/#\\\/schema\\\/person\\\/92727884f05b38a45c2de1354334588f\"},\"headline\":\"Ad Agency Boosts Luxury Hotel\u2019s Marketing ROI to 700% With XMPie-Enabled Relationship Marketing Campaign\",\"datePublished\":\"2013-01-01T13:23:34+00:00\",\"dateModified\":\"2016-06-20T09:09:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.xmpie.com\\\/de\\\/ad-agency-boosts-luxury-hotels-marketing-roi-to-700-with-xmpie-enabled-relationship-marketing-campaign\\\/\"},\"wordCount\":120,\"publisher\":{\"@id\":\"https:\\\/\\\/www.xmpie.com\\\/de\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.xmpie.com\\\/de\\\/ad-agency-boosts-luxury-hotels-marketing-roi-to-700-with-xmpie-enabled-relationship-marketing-campaign\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.xmpie.com\\\/wp-content\\\/uploads\\\/2013\\\/12\\\/Image17_Travel-e1445173641404.jpg\",\"articleSection\":[\"Fallstudien\"],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.xmpie.com\\\/de\\\/ad-agency-boosts-luxury-hotels-marketing-roi-to-700-with-xmpie-enabled-relationship-marketing-campaign\\\/\",\"url\":\"https:\\\/\\\/www.xmpie.com\\\/de\\\/ad-agency-boosts-luxury-hotels-marketing-roi-to-700-with-xmpie-enabled-relationship-marketing-campaign\\\/\",\"name\":\"Ad Agency Boosts Luxury Hotel\u2019s Marketing ROI to 700% With XMPie-Enabled Relationship Marketing Campaign - 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