{"id":17734,"date":"2012-07-02T13:36:30","date_gmt":"2012-07-02T13:36:30","guid":{"rendered":"https:\/\/www.xmpie.com\/es\/xmpie-opens-new-revenue-stream-for-customers-by-enabling-web-to-print-facebook-integration\/"},"modified":"2012-07-02T13:36:30","modified_gmt":"2012-07-02T13:36:30","slug":"xmpie-opens-new-revenue-stream-for-customers-by-enabling-web-to-print-facebook-integration","status":"publish","type":"post","link":"https:\/\/www.xmpie.com\/es\/xmpie-opens-new-revenue-stream-for-customers-by-enabling-web-to-print-facebook-integration\/","title":{"rendered":"XMPie Opens New Revenue Stream for Customers by Enabling Web-To-Print, Facebook Integration"},"content":{"rendered":"

NEW YORK, July 2, 2012<\/strong> \u2013 Customers of XMPie\u00ae, A Xerox Company<\/a>, can now help brands capitalize on their social media presence and Facebook-following. Using uStore\u00ae Facebook Connect, a new technology from XMPie, customers with XMPie uStore can embed Web-to-print on their customers\u2019 Facebook pages as an application, allowing fans to order branded print materials that are personalized using the fans\u2019 Facebook data, and\/or that of their friends.<\/p>\n

\u201cWith uStore Facebook Connect, we give our customers the means to truly take their multichannel capabilities to new heights. Now they can create apps for their clients\u2019 Facebook pages that enrich social media interactions by adding highly-personalized and relevant print to the media mix,\u201d said Jacob Aizikowitz, president of XMPie. \u201cThis allows brands to add value to their social media presence while extending their online relationships with fans into the tangible and engaging physical world, creating an overall richer and more valuable brand experience.\u201d<\/p>\n

The experience of the Facebook user is simple. When individuals who are fans of a company visit the company\u2019s Facebook<\/a> page, they will see the application icon under the page\u2019s cover photo. By clicking the icon, fans enter the uStore portal for this Facebook app where they can select an available document template, such as a calendar. After giving all permissions that are typically required, the document is then personalized with information from their Facebook profile. From there, an instant PDF proof of the personalized document can be generated, and\/or the fan can move through the order process of final copy and delivery. If the fan allows it, an automatic status post to their Facebook wall can be triggered at this point to help the fan share the experience.<\/p>\n

XMPie uStore Facebook Connect is an add-on available to customers with uStore 6.0 and PersonalEffect\u00ae Print MI or higher. This enables the XMPie customer to offer the application as a turnkey service to their clients\u2014as well as own the data and create and fulfill the merchandise\u2014elevating them to become a strategic solution provider for their clients. This is the first offering of its kind in the marketplace with this model.<\/p>\n

Dynamic document templates for customization\/personalization and purchase within the uStore portal are created by the service provider or marketing personnel using the XMPie uCreate\u2122 plugin to Adobe\u00ae InDesign\u00ae, and can range from greeting cards, event invitations and various types of calendars, to booklets and posters. Such document templates can include variable elements, such as coupons, QR Codes, and even advertisements. XMPie will also make Facebook-ready dynamic document templates available on the XMPie Marketplace<\/a> for purchase by customers.<\/p>\n

\u201cFacebook Connect technology allows XMPie customers to help brands strengthen their existing social media relationship with their fans, as well as attract more followers through their fans\u2019 network as a result of its viral nature,\u201d said Idan Youval, product manager, Business Portals, at XMPie. \u201cThis can be a very powerful brand builder for companies with thousands or millions of Facebook fans, plus it will drive more demand and volume for their print and marketing service providers. We were so pleased to see that visitors to our booth at drupa 2012 easily understood, saw the potential, and were excited to add the offering to their portfolio.\u201d<\/p>\n

XMPie uStore 6.0 and uStore Facebook Connect are now available worldwide. To learn more about these products and other XMPie solutions that power 1:1 multichannel marketing campaigns and Web-to-print sites, please call 212-479-5166 or visit www.xmpie.com.<\/p>\n

###<\/p>\n

Media Contact<\/strong>
\nChristine Winter
\nXMPie, A Xerox Company
\n(585) 422-2019
\nchristine.winter@us.xmpie.com<\/p>\n

About XMPie<\/strong>
\nXMPie\u00ae, A Xerox Company<\/a>, is the leading provider of software solutions for Individualized Communications Management (ICM). XMPie uniquely enables users to leverage customer information and efficiently and effectively manage 1:1 multichannel marketing campaigns for higher response rates and dramatic ROI. XMPie software solutions leverage the Adobe\u00ae platform and are available in three compatible product lines: uDirect\u00ae Print for desktop variable data printing, PersonalEffect\u00ae for server-based, integrated cross-media communications, and XMPie Hosted Services for subscription-based Software as a Service (SaaS) solutions. Add-on modules for custom configurations are available, including the award-winning uImage\u00ae for image and graphics personalization; uStore\u00ae for personalized Web-to-print and marketing portals; uChart\u00ae for dynamic charts and graphs; XMPie e-Mail Service\u2122 for personalized email delivery and tracking; PersonalEffect Analytics for reporting and analysis of campaign performance; uDirect Video for cinematic-quality video personalization; and XMPie Mapping Service\u2122 for personalized street and city maps. XMPie is headquartered in New York with an R&D center in Israel, and sales, support and professional service operations in the U.S., Europe and Asia Pacific. For more information, visit www.xmpie.com.<\/p>\n

Note:<\/strong> For open commentary, industry perspectives and views from events, visit www.facebook.com\/xmpie<\/a>, www.twitter.com\/xmpie<\/a>, blog.xmpie.com<\/a>, or www.youtube.com\/xmpie<\/a>.<\/p>\n

\u00a9 2012 XMPie\u00ae, A Xerox Company. All rights reserved. XMPie, the XMPIE logo, PersonalEffect, uCreate, uStore, and the slogan \u201cone to one in one\u201d are trademarks or registered trademarks of XMPie, and may not be used without permission. All other names are property of their respective owners.<\/p>\n","protected":false},"excerpt":{"rendered":"

NEW YORK, July 2, 2012 \u2013 Customers of XMPie\u00ae, A Xerox Company, can now help brands capitalize on their social media presence and Facebook-following. Using uStore\u00ae Facebook Connect, a new technology from XMPie,…<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[545],"tags":[],"class_list":["post-17734","post","type-post","status-publish","format-standard","hentry","category-press-releases-es","line-web-to-print-es","language-english-es","profile-agency-es","profile-enterprise-es","profile-print-provider-es","profile-smb-es"],"acf":[],"yoast_head":"\nXMPie Opens New Revenue Stream for Customers by Enabling Web-To-Print, Facebook Integration - XMPie<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.xmpie.com\/es\/xmpie-opens-new-revenue-stream-for-customers-by-enabling-web-to-print-facebook-integration\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"XMPie Opens New Revenue Stream for Customers by Enabling Web-To-Print, Facebook Integration\" \/>\n<meta property=\"og:description\" content=\"NEW YORK, July 2, 2012 \u2013 Customers of XMPie\u00ae, A Xerox Company, can now help brands capitalize on their social media presence and Facebook-following. 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