Jefferson Riley, CEO of the THP Creative Group had built up a diverse commercial print business in the greater Atlanta area providing conventional, digital and large format print and promotional products to corporate clients across a wide range of industries. THP had been in operation for 36 years, yet by the end of 2012, the business was facing a severe crisis. Sales had been in decline from 2008 to 2011 and then went flat to the extent that Riley was forced to consider whether there was a future for his business at all.
Learn how Riley transformed his business by shifting strategy towards providing e-commerce Web-to-print customer portals and repositioning its brand to reinvigorate customer trust and partnership potential.
XMPie's News, Product Updates, Webinars and Events, Delivered to Your Inbox
Email Form Submission Terms
We will keep you updated with what's happening in XMPie through webinar invitations, newsletters and announcements. Note: all XMPie emails contain an unsubscribe option for stopping future communications. If you would like to opt-out now, please write to email@example.com.