Ideal for service providers, creative agencies or any company who produces a limited volume of 1:1 multichannel communications. With PersonalEffect eMedia Cloud the Variable Data Print (VDP) component of the cross media campaign is generated through an XMPie’s desktop solution, such as uDirect Classic or uDirect Studio while the email and personalized landing sites (PURLs) are served through the hosted server. PersonalEffect eMedia Cloud includes PersonalEffect Analytics for campaign monitoring and reporting of touch points delivered through the cloud solution.
Leverage common data for all print and online media touch points
The XMPie architecture uniquely employs a modular approach where data and business rules are shared across multiple channels. Whether a campaign consists of print alone or a combination of print and digital media – with XMPie, data is always synchronized across all the channels enabling a truly holistic brand experience.
Fully compatible with the entire XMPie product line
Collaboration with other XMPie customers or installations is easy to accomplish and maintain, and users can enjoy a natural upgrade path to any other XMPie offering without sacrificing your investment in business logic, designs, campaigns or know-how.
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