How to Use Print to Jumpstart your Multichannel Campaign – 4 Aug 2015RESSOURCEN

How to Use Print to Jumpstart your Multichannel Campaign – 4 Aug 2015

Extend your reach far beyond print with XMPie. Find out how all types of printed media can become a mobile-enabled, real-time interface between brand & customer.


Featuring XMPie partner Peter Lancaster from Documobi, who will show how its newly Patented FUSE software, integrated with XMPie, can empower all printed items to engage consumers with relevant content, context and response mechanisms.

Learn how to:

  • Integrate mobile technology into your print campaigns
  • Use print collateral to generate recipient data during your campaign
  • Dynamically send location, time and history based offers to the phone
  • Create Inbound interactive brand engagement via mobile
  • Monitor your multichannel campaigns and analyze results in real time
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