Businesses of all sizes can create and produce graphically-rich documents individualized to each and every recipient using a single easy-to-use desktop solution.
UNDERSTANDING UDIRECT
Watch this 5-minute video to see for yourself how anyone that knows how to use Adobe InDesign will find it easy to create personalized materials.
It is well narrated and clearly walks through uDirect, showing the plugin and
how it can be used to create powerful and engaging print pieces.
uDirect works natively inside Adobe InDesign. Designers can focus on the design and simply include the data-driven elements in the design.
Because the design is done natively inside InDesign all the creative features are supported. Just merge the data and the logic with the design.
XMPie output is neutral to the print engine and supports a wide variety of variable data output formats such as PPML, PDF, PDF/VT and more.
uDirect is just one tool within a comprehensive platform - so you are not constrained. Produce one or produce several million - it's all possible.
All personalized print pieces need data. uDirect allows you to directly connect to a data source (CSV, XLS etc.) from within the InDesign plugin.
uDirect allows you to work with the data, reformatting it on the fly, adding new variables or logic to it - without having to edit the original data source.
Data or added logic can be used to effect text, images, styles, tables, page spreads and even layers.
Want to insert a customer name on a curve, in a specific font with a drop shadow and an opacity of 30%? No problem!
uDirect works natively within InDesign, there is no conversion. By connecting a document to uDirect you create a template that remains as an InDesign file.
A uDirect template can be used to create one personalized piece or thousands. New data can simply be loaded for an existing template and used whenever needed.
uDirect is seperated from the print process. Create a print file, in any one of several optimized file formats and print wherever needed.
If at any point you need to scale your composition beyond the desktop, our server configurations are available to cope with larger volumes.
UNDERSTAND THE ADDITIONAL OPPORTUNITY OF UDIRECT STUDIO
Enter the world of relevant, creative and personalized communications and graphics with uDirect® Classic. This easy-to-use desktop software lets you work natively in Adobe® InDesign® on Mac or PC and create visually-rich documents. Leverage the full creative capabilities of InDesign for creating dynamic, data-driven elements, such as text, text on a path, images, transparency effects, character styles, layer visibility, and many more. Additionally, WYSIWYG previews of the finished document, including the dynamic elements, can be viewed at any stage during the design process. The data can be any single table, local data source such as CSV files or Microsoft® Excel® spreadsheets. [READ MORE]
For a powerful desktop variable data print solution that offers data-driven print with personalized images and dynamic charts, choose uDirect Studio. Building on uDirect Classic functionality, it additionally offers uImage® for advanced image and graphics personalization and uChart® for design rich, data-driven graphs and charts. [READ MORE]
Pump up the visual volume of your data through personalized, design-rich, data-driven graphs and capture your recipients’ attention. Whether you use financial data, regional data, or virtually any type of tabular business data, uChart gives you the tools needed to graphically communicate your message.
Use XMPie uImage to create stunning variable data-driven photo-realistic images or graphics. Designers working with Adobe Photoshop® or Illustrator® can produce powerful, visually-rich, personalized image and graphic templates and effortlessly embed them into XMPie print or digital documents. Visit the XMPie Marketplace to source ready-made uImage templates for Adobe Photoshop. These uImages are royalty free and include all required XMPie print and Web assets.
CREATE YOUR OWN PERSONALIZED PRINT PIECE
Nothing helps to demonstrate the power of XMPie uDirect more than seeing what it can do. Although we have many samples, why not create your very own calendar. This highly creative eight-page personalized PDF can be created online in only a few minutes.
FOR CUSTOMERS & PROSPECTIVE USERS
HAVE A PLAY WITH THE SOFTWARE TRIAL
This tutorial will help you get started with uDirect Classic, by showing you how to create a simple VDP Campaign, from concept to production.
This tutorial will help you get started with uDirect Studio, by showing you how to create a simple VDP Campaign, from concept to production.
This tutorial will help you to learn how to create a simple VDP Campaign, using a personalized image and a chart, from concept to production.
READ HOW SOME OF OUR CUSTOMER USE XMPIE'S VDP CAPABILITIES
UK-based company capitalizes on pivotal moments in the sales-cycle using XMPie software to foster loyalty, improve the customer experience, increase awareness of the product range and increase sales.
Scotmid Co-operative uses PersonalEffect Print to reengineer and automate the production process for creating variable data Shelf-edge Point of Sale (POS) promotions across all 200 retail stores.
Compu-Mail was one of the very early adopters of XMPie VDP technology back in 2004, and has since scaled up from using uDirect to now offering their clients full multichannel campaigns.
UNDERSTAND WHICH VERSION OF XMPIE VDP IS BEST FOR YOU
XMPie offers two types of variable data printing (VDP) solutions – desktop and server. For convenient and cost-effective desktop VDP, choose either uDirect Classic or uDirect Studio. If a business requires high volumes of VDP, production automation, links to onilne databases, solution customization, or web-to-print capabilities, then either PersonalEffect Print (or PersonalEffect Print Pro) or Enterprise server-based solutions might be better placed. We have a useful document that helps to position these solutions and will help you to select the correct configuration.
If you don't already have a PDF of the XMPie family brochure to hand then this is where you can get one. Not only does it cover uDirect Classic and Studio, it also goes on to talk about the value proposition of XMPie above and beyond just personalized print.
The best place to find anything relating to XMPie is normally on our website, or on our Information Portal. The Information Portal contains both customer-facing materials as well as sales-focussed materials.
You will need to register for access to the Infomation Portal and access is restricted to XMPie customers and partners.
Jump straight into a live marketing portal and configure and customize your print samples.
Look for the 'Perpetual Calendars' in the Calendars section and create a free one yourself!
A Fully loaded site, packed with samples and demonstrations of all of XMPie products - from print, to web-to-print and omnichannel communications.
Look at the 'Marketplace' - if you are interested in image personalization.
The XMPie Campus website - much like a university campus - is designed to promote learning and collaboration among XMPie customers and channel partners.
Look at the 'Learning Pathway' for VDP Software if you want to learn more.