uImage
Imagine…a direct mail campaign using personalized images in order to show each recipient’s name burned into wood, or etched into glass…a car brochure, with a car image that has a reflection off the car’s window that shows a hometown landmark image personalized to each customer’s address…a Web application where shoppers can preview their own personal picture wrapped around a coffee mug, or preview their corporate logo placed on a notepad, before placing a print order online. With image personalization, you can take your one-to-one marketing pieces where your imagination takes them.
Image personalization software lets you to create entirely unique personalized images for one-to-one marketing communications. Whether embedding text within images or images within images, you have the power to build effective, meaningful, can’t-ignore-it communications that drive recipients to read, react and respond.
uImage is a modular product that integrates with XMPie’s variable data software tools and workflow. It is as easy as creating a template within Adobe® PhotoShop® or Illustrator®, then from within uDirect® or PersonalEffect, generate a set of images, one per recipient, directly into the print stream. Simply through the incorporation of dynamic text, images and graphics, realistic, one-of-a-kind visuals can be created for each targeted recipient.
The XMPie Marketplace site offers a convenient and cost-effective way to purchase and incorporate image personalization into your projects. Personalization-ready template files are tagged for variability and ready to use in print, e-mail or Web campaigns. The end results are visually-rich, impactful communication pieces.
